Earlier this week Forbes Magazine named the three co-founders of Seattle company Rad Power Bikes (Mike Radenbaugh, Ty Collins, and Marimar White-Espin) winners of the prestigious Forbes 30 Under 30 award in Manufacturing & Industry for 2017.
Judged by industry leaders and innovators, making the 30 Under 30 list is extremely competitive, with Forbes choosing less than 4% of those nominated, making it even harder to get into the list than Stanford (4.85%) or Harvard (5.2%).
“Words can only begin to describe how exciting this is,” says co-founder Collins. “We can’t believe we get to wake up everyday and indulge in our passion and are so thankful that we have been able to share this with the world. Recognition like this is nice, but it’s not the end, we know this is only the beginning and are more motivated than ever!”
Rad Power Bikes was originally founded in 2007 and relaunched in 2015. It is now one of the top electric bike brands in the USA.
As a consumer direct brand, Rad Power Bikes is able to sell directly to the end user while bypassing the multiple levels of distribution that add up to a larger price tag to the consumer.
“A few years ago finding an ebike with a balance between performance and cost was almost an impossible task,” says Collins. “We wanted to put an end to that and manufacture and market bikes that we would want to ride, but at a far lower price tag versus comparable bikes on the market.”
By making ebikes more accessible to the public, Rad Power Bikes believe more people will start viewing alternate forms of transportation as a viable option.
Congratulations to the Rad Power Bikes team!